What’s New

01.09.2009 New Look go Out Of Home

Following a successful trial of the channel in the spring, we have rolled out a national autumn poster campaign for New Look.  

We mixed 6 sheets and bus T-sides to reach young women on the high street.  The funky creative features New Look’s cool new denim brand, YesYes, in support of double page spreads in weekly and monthly magazines.

Poster sites are concentrated around bigger New Look stores within major conurbations.  The campaign is already receiving a lot of attention and creating a real buzz of excitement around the new YesYes brand.